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Marketing Manager (First Marketing Hire) | B2B SaaS

Marketing Manager (First Marketing Hire) | B2B SaaS

London (Hybrid) | £45,000 - £55,000 + Equity Discussion

Logic Recruiting is proud to partner with an ambitious, high-growth B2B tech firm to find their very first dedicated marketing hire.

Our client has moved past the "early shoots" phase and is ready to build a powerhouse marketing function. This is a rare "player-coach" opportunity: you’ll have the autonomy to build the strategy from scratch, the direct ear of the founders, and the budget to manage specialist agencies and freelancers to get the job done.

The Role: Real Ownership, Real Impact

As the first hire, you aren’t just a manager; you are the architect. You’ll develop the marketing engine, bridge the gap between sales and partnerships, and own the brand’s voice. You won’t have a massive internal team behind you yet, but you’ll have the resources to scale your impact through expert external support.

What You’ll Own

  • Full-Funnel Marketing & Content: Own the content calendar, email marketing, webinars, and product launches. You’ll be hands-on with the "big ideas" while briefing freelancers to fill specialist gaps.
  • Demand Generation: Define MQLs alongside Sales, manage lead nurturing in HubSpot, and oversee light paid media (in-house or via agency).
  • Commercial Partnerships: This role has a unique commercial edge. You’ll qualify partners, build co-marketing initiatives, and act as the marketing lead for active partners while Sales manages the commercials.
  • The Dashboard: You’ll report on traffic, leads, and pipeline. We need someone who makes decisions from data, not just someone who describes it.

What We’re Looking For

  • Experience: min.3 years in B2B marketing, ideally within SaaS or Tech.
  • The "Solo" Mindset: You are comfortable being the only in-house marketer and thrive on the "builder" stage of a company.
  • Creative & Commercial: A strong writer and content producer who understands that great creative must drive revenue.
  • Agency Management: Experience briefing and managing freelancers or agencies to ensure high-quality output.
  • Tech Stack: Proficiency in HubSpot (or similar CRM/automation tools) is essential.
  • Bonus: Exposure to partnerships, channel marketing, or business development.

Why This Role?

This is a career-defining move. You’ll have a direct line to leadership and the chance to build a function that didn’t exist before you arrived. With a competitive salary and equity on the table, you’ll be truly invested in the success you create.

Interested?

If you’re a B2B marketer who is tired of red tape and ready for a "blank canvas" role, let’s talk.

To Apply: Send your CV to justine@logicrecruiting.co.uk

 

Company Information

Via Logic

Via Logic

Job Location

Job Overview

Posted date :
27 February 2026
Company Name:
Via Logic
Vacancy :
Marketing Manager (First Marketing Hire) | B2B SaaS
Job nature :
fulltime
Salary :
£45,000 – 55000
Application date:

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